Manthan

Orange County Register is carrying out a pilot program of outsourcing copy editing work to India. This one month long pilot program would be on trial basis and the future direction would be determined based on the outcome of this program.

The newspaper business has been struggling to reinvent itself to compete. Now the Orange County Register is trying a new way to cut costs: outsourcing to India.

Mindworks Global Media will copy edit some of the papers stories for a one-month trial starting next week. And a community newspaper owned by the O.C. Register’s parent company–it didn’t name which one–will outsource page layout to Mindworks, which is based outside New Delhi.

The outcome of this pilot program would be keenly watched by other print publications. With the declining Ad Revenues, the print industry has to re-invent it self and look for cost reduction every where possible.

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